Looking for renovation contractors?

From Vancouver Island to the Gaspé Peninsula, contractors across Canada face a common challenge: material prices that won’t sit still. Lumber, steel, drywall, insulation—costs can spike or drop from one month to the next, often with little warning. Inflation, shifting demand, and supply chain issues all put pressure on budgets and timelines.

Canada’s skilled labour shortage is a major challenge for contractors nationwide. With roughly 700,000 trades workers expected to retire by 2028 and not enough new talent entering the industry, many projects are being delayed and jobs are going unfilled. BuildForce Canada reports the construction sector needs 351,800 new hires by 2033 to replace retirees and meet demand, especially in Ontario, Alberta, and British Columbia, meaning contractors are competing harder than ever to attract and keep skilled workers.

Local marketing is a powerful lever for any renovation company looking to stand out in its community. Whether you specialize in kitchens, bathrooms, basements, or full-home renovations, there are countless tactics to attract local customers, build a strong reputation, and generate sustainable growth. This guide breaks down every aspect of local marketing, taking into account the platforms and practices that truly work in Quebec, from the local newspaper to TikTok.